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When students knock on the doors of colleges, they don’t come empty-handed. They come with what I call their “college capital” – their high school transcript, unweighted grade point average (GPA) and standardized test scores. 

First-time college students and their families are often thrilled about getting accepted to college. Finances and maintaining good grades during college are typically some of the challenges that come to mind for most families but, beyond that, the future appears rosy. 

Back in December of 2018, I wrote a blog that focused on helping parents understand that they don’t have to settle for the first offer a college makes in the initial award letter presented to their student. 

If you have a high school senior, they are likely excited about getting acceptance letters in the coming New Year. And, if awards are offered – what I call “free money” – most families will take those offers at face value and accept them outright.